Animated video for product & growth teams

Turn product updates into announcement videos.

Convert your feature releases, changelogs, and product news into animated videos that drive adoption - the same day the feature ships.

The Pain

Sound familiar?

6 weeks building the feature. Marketing posts a screenshot. 14 likes.

Features ship. Announcements flop. Users never discover what you built.

A screenshot with an arrow isn't how you announce something people should care about.

Competitors ship less but announce with video - they look like they innovate faster.

The Flip

Now imagine this

Same update: 14 likes as a screenshot, 200+ as a video.

Users see updates → use them → retention goes up → churn goes down.

Create announcement videos the same day the feature ships.

How It Works

Three steps. That's it.

1
1

Drop in the update details

Feature name, what it does, who it's for, and the key benefit. You already know this - you just shipped it.

2
2

Choose an announcement style

Product walkthroughs, feature highlights, before/after comparisons - pick the format that fits.

3
3

Post everywhere

Twitter, LinkedIn, your changelog, in-app notifications, email. One video, every channel.

The Math

The numbers speak

Text/Screenshot

Static content example

Fluent Frame Video

Average impressions

500

2,500+

Engagement rate

1.2%

4.8%

Feature adoption (week 1)

8%

23%

Time to create

2 min

10 min

Who This Is For

Built for you if…

Product Marketers

Feature launches, release notes, changelog videos

Developer Advocates

API updates, technical demos, community content

Startup Founders

Product launches, funding news, milestones

Frequently asked questions

Yes. Upload screenshots and Fluent Frame animates them with zooms, highlights, and callout annotations.

Your team built it. Make sure the world sees it.

Stop burying features in changelogs. Give every product update the animated announcement it deserves.

Try Fluent Frame Free

No credit card required.